Management and Administration

     BEHAVIOR – LEARNING AND MOTIVATION   Styles of learning, Models of memory, Causes of forgetting.       Style of Learning       Learning styles are the different ways people interpret, organize and represent information. For example, some people learn best by having information presented to them in audio form, such … Read more

 MARKETING MANAGEMENT   Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   … Read more

 Decision making under uncertainty The area of choice under uncertainty represents the heart of decision theory. Known from the 17th century (Blaise Pascal invoked it in his famous wager, which is contained in his Pensées, published in 1670), the idea of expected value is that, when faced with a number of actions, each of which could give rise … Read more

 FUNCTIONS OF MANAGEMENT – STAFFING     Staffing refers to the managerial function of employing and developing human resources for carrying out the various managerial and non-managerial activities in an organisation. This involves determining the manpower requirement, and the methods of recruiting, selecting, training and developing the people for various positions created in … Read more